While experts will tell you to never assume anything, sometimes that is just what you need to do to move forward. The best way to ensure you are heading in the right direction is to review the economics of the site. Do you know how many members you have and the number of free vs. paid members? In the next year, what is your prediction for growth? Have you created a revenue model? Have you calculated how much your expense is per paid membership and how much is it? Asking all these questions will help you take a better stand. You'll have a better of what to expect in the near future because of the answers you provided. You will be better prepared for your site's launch.
Know your website inside and out. Get ready to deal with competitors. Do some analyzing and find any weak areas. Before you launch your site, you should be aware of where you lack and what your strong points are. This will help you create a better combat strategy. You'll quickly excel if you have a great strategy, and your competition will be left in the dust. This is an important job so be sure you follow through and put forth your best effort. Have a positive attitude from the start of the process and you will have a better chance of success.
Finally, do not try to speed through your membership site beginnings. If you are hasty in your approach, then you might make mistakes that are irreversible. Instead, do whatever you can to be certain that things are going as planned. Only when you are positive that everything is right, then you can open your site. But never postpone your membership site in order to deal with little things. Your goal is to do a complete launch. But at the same time, avoid giving it too much time. Introduce your site to the world when you feel the urge. You can make adjustments from what people tell you.
Consistency is the keyword when it comes to succeeding with your own membership site. Aim for a successful launch and the rest should come easily. If you want to really make it big, then you have to maintain a level of consistency. If you can't commit to this one factor, then you are risking your success in the future and even a great launch won't be able to help you. If you continuously provide your members with value, they will keep coming back. Show them that a membership to your site is worth it. Help them in every possible way even if they don't ask, in order to keep them on your site.