It's not always a good idea to host your website yourself, even when you have a great deal of money sunk in the venture. Design as much of the site as you are comfortable with, then allow someone with more experience to handle the rest. This maintains the overall quality of your site, but also gives you the opportunity to focus your attention elsewhere.
Include strong meta-tags on every page of your site, if you want to get more visitors to your site. Quality meta tags will help the search engines to recognize what your site is all about. Tags that incorrectly label your site can cause visitors searching for your site's niche to not find the site, reducing the number of hits.
If you include a search box on your site, it should be positioned in the top, right-hand site of each page. The search field should accommodate 27 or more characters. Furthermore, the action button after the search field should be labeled "search", rather than "submit" or "go". Doing this makes sure the search box can be easily seen, used and helps visitors to your site find exactly what they were looking for.
One way to simplify the web design process is to collect a wide variety of checklists and cheat sheets, that can be looked at when there is an issue with your site. You can revisit them as necessary for solutions to problems or inspiration for your design.
Give your website some time every day. Putting in a few minutes here and there is likely to be less effective than devoting larger amounts of time. Diligent work with your website will boost your own profits as well as your skill level.
Photoshop is a good program for creating great content for your new web site. It is also novice friendly. By using this type of program, a novice designer will be able to make high quality looking websites at a fast pace. If you don't have PS, it can be difficult and time consuming building a nice site quickly.
Avoid hiring family members to assist you in setting your website up. Even if they are experienced in web design, firing them or telling them you are unhappy with their product will become much more difficult.
Each page of your website needs to have a descriptive title. Just for fun, look-up the search term "untitled document" on the web. Don't make this mistake! It is very important that you name every one of your websites. Page titles play a large role in the process of search engine optimization because search engine algorithms pay significant attention to them.
From the onset, it is best to avoid using free web hosting services if you own a commercial website. These services can cause you a lot of problems and lost business in the future. Everyone likes free stuff, especially entrepreneurs who are just getting their businesses off the ground, but free hosting comes with a catch: ads, lots and lots of ads. This can conflict with your web design as well as your company philosophy, and it will also repel customers.
If there is a logo placed on your site, that logo needs to link back to your homepage if someone clicks on it. At this point, people expect that a logo is clickable and will return anyone to your main page. Visitors will become frustrated if there is no easy way to return to the home page. Allowing them to click on the logo makes your website easier to navigate.
Web hosting is a package deal and you need to take the time to understand what the host is providing you for the price. The things that are important to know are bandwidth, CPU usage, disk space and any other areas that they highlight in their package. Be certain to know exactly what you will be getting.
When deciding on a background color for your website, white is a very effective and good choice. White backgrounds make your content easier to read, and give your website a more trustworthy feel if you want a professional look. Giving your site a background featuring vibrant colors or complex patterns, though, can give an unprofessional impression and reduce the clarity of your site. Backgrounds should be simple and subtle.
Make your design different than that of other sites in your niche. It's easy to see what others are doing by visiting their site. You don't want to be classed as "one of the pack", the more unique you are, the more noticeable you will be. You'll just look like a generic version of these previous ones.
With the amount of time that your visitors likely spend on social networking sites, it makes sense to add links to your site to let them share your content on their favorite social sites. This can boost your traffic and help you get discovered easily.
Use keywords that are relevant to your audience throughout your web copy. Design is about persuasion, rather than expressing yourself artistically. Take the time to evaluate exactly who your audience is. Choose words your readers will understand and relate to. Discover approximately five keywords, and then layer them into your design.
Have a favicon created for the website you designed. That tiny little image will make sure that your site stands out if your visitor bookmarks your website. When a visitor browses his bookmarks, a distinctive favicon will stand out. Take some time to create a favicon that reflects the theme of your site and mirrors your logo.