You have to take positive steps that are designed with a specific intent such as a wonderful blog experience. So you will not want to have too many links that allow people to leave. You do want to have links to external sites that are usually of an authority nature, but too many is not a good idea. Bear in mind that your niche audience wants something from you, and you can learn what to give them if you study your niche. So keep in mind that you need to be careful about not boring them, etc.
The length of your posts play a big role in the engagement factor of your blog. Not every post needs to be long or short, and it just depends on what you are going for. Forget about how many words you are writing and just focus on quality information. So do look at what you are producing as well as how you format the posts. Your goal is to have a very sticky blog, and that means people arrive and stick, but it is your content that does it.
Your readers are going to reach your blog from various means. But that really is not so important just as long as you are getting the right kind of traffic. So that is what you have to focus on and ensure that you are using the right keywords that are relevant to your blog. There should be a direct relation between the title of your post and the main content. Knowing how to drive the traffic you need and make it all work well is what you need to do.
There are many steps that you have to understand with the reader friendly blog, but it is most doable. What we discussed here is only the basics, and as you move ahead you'll realize that there's more to running a successful blog. Learn and then take action and move forward on what you have learned. Go out and get to work today, and make something good happen with your blog.